Event tracking that tells youwhat happened, as it happens.
Every sign-up, payment and error from your code shows up in a live feed within seconds. LogZuno also tells you which website visitors are people, which are bots, and which came from ChatGPT.
7 days free on any plan. Card required; cancel before day 7 and you pay nothing.
curl -X POST https://api.logzuno.app/v1/log \ -H "Authorization: Bearer $KEY" \ -d '{ "channel": "billing", "event": "Payment received", "user_id": "user-123", "icon": "💳", "notify": true }'
Press Run: the event lands in the feed with a push notification.
Events
Demo data
Invoice created
1m agoInvoice for 49.00 USD
#billinguser-1107Onboarding completed
2m agoFinished all 4 steps in 6 minutes
#productuser-2788Subscription renewed
6m agoBusiness plan, monthly
#billinguser-0420Team member invited
10m agoInitech now has 4 members
#accountsuser-0981
From $17 a month
Every feature on every plan.
90 days of history
For every event and pageview.
No IP addresses stored
Used once at ingest, then discarded.
Tested in 12 languages
Or one script tag for your site.
Every event becomes a number you can act on.
Send what happens in your SaaS backend, website, web app, desktop or mobile app. LogZuno turns the same events into the metrics your team runs on: active users, activation, retention, revenue and where your customers came from.
- Signed up
SaaS backend
HTTP API · Node, PHP, Python, Go…
- Pageview
Website
One script tag
- Created project
Web app
Browser script or API
- App opened
Desktop app
HTTP from any language
- Onboarding completed
Mobile app
Swift, Dart and more
- ChatGPT-User fetch
Server or CDN
Log drains or /v1/hits
LogZuno
Live events, one project
- 🎉 Signed up
- 🚀 Created project
- 💳 Payment received
- 👀 Pageview /pricing
- 🤖 ChatGPT-User fetch
- ⚠️ Payment failed
Daily active users
1,204
Unique users, any event
any event
Activation rate
73.7%
Funnel within 7 days
Signed upCreated project
Week-4 retention
31%
Weekly cohorts
Signed upUsed a feature
Revenue this month
$18,420
Sum of amount, by plan
Payment received
Sign-ups from ChatGPT
41
Visitors who later signed up
PageviewSigned up
Failed payments today
3
Instant alert to Slack
Payment failed
The metrics each team asks for, from one set of events
Pick a team. Each metric names the events it's built from and the calculation LogZuno runs.
Are people getting to value, and do they come back?
Activation rate
73.7%
Funnel, per user, within 7 days
FunnelsBuilt from
Signed upCreated project
Feature adoption
46%
Formula: feature users ÷ active users
FormulasBuilt from
Feature usedany event
Week-4 retention
31%
Weekly cohorts
RetentionBuilt from
Signed upUsed a feature
Power users
212
Active on 5 or more days this week
FrequencyBuilt from
any event
Where sign-ups come from, including the AI assistants your other tools can't see.
Weekly sign-ups
412
Trend, +9.6% on the previous week
Event trackingBuilt from
Signed up
Pricing click to sign-up
29.2%
Funnel, within 1 day
FunnelsBuilt from
Clicked pricingSigned up
Visitors from AI assistants
1,146
Channels, proven and likely
Web analyticsBuilt from
Pageview
AI-referred sign-ups
76
Visitors later identified as users
AI visibilityBuilt from
PageviewSigned up
Money in, money at risk, and the number the board asks about.
Revenue this month
$18,420
Sum of amount, by plan
DashboardsBuilt from
Payment received
MRR
$14,230
A value your code pushes to /v1/insight
InsightsBuilt from
insight: MRR
Trial to paid
34%
Funnel, within 8 days
FunnelsBuilt from
Trial startedPayment received
Failed payments
3 today
Instant alert to Slack when amount > 100
AlertsBuilt from
Payment failed
Know before your customers tell you.
Errors an hour
12
Threshold alert above 50
ThresholdsBuilt from
Error
Webhook failures
4
Instant alert to Slack and browser push
AlertsBuilt from
Webhook failed
Export time, p90
4.2 s
90th percentile of duration
PercentilesBuilt from
Export finished
Deploys this week
9
Count by day, on a dashboard
DashboardsBuilt from
Deployed
Values are demo data.
Your analytics counts bots and misses ChatGPT.
Automated browsers run analytics scripts and get counted as visitors. AI assistants read your pages without running any script, and the people they send often arrive as Direct. Here is the same month, two ways.
One project for what people do in your product and on your site.
Backend events, browser pageviews and your server's own traffic land in the same place, so a sign-up can be traced back to the page, the channel and the AI assistant that sent the visitor.
Events arrive in a live feed, grouped by channel, with the user, icon and properties attached. Mark the important ones notify and your team gets a browser push.
More on live eventsTrends, funnels that follow each person in order, cohort retention and active users, on dashboards with written summaries of what each chart shows.
More on product analyticsPeople who interacted with the page, apart from visitors who never did and from automated traffic, with the share of page loads that were automated.
More on web analyticsFetches by ChatGPT, Perplexity, Claude and Google, seen by your server and checked against each operator's published IP list. Impostors are named.
More on ai visibilityInstant event alerts, thresholds on any number and scheduled reports, to email, Slack, Discord, Telegram, webhooks or browser push.
More on alertsEvery event, seconds after it happens
Everything you need to see what's happening
Seven parts of one product, on every plan.
Event tracking
Sign-ups, payments and errors in a live feed within seconds. Mark the important ones notify and they arrive as a browser push.
Explore event trackingProduct analytics
Funnels that follow each person in order, cohort retention, users and accounts.
Explore product analyticsAI visibility
Which AI assistants fetch which pages, verified against each operator's published address list, and impostors named.
Explore AI visibilityMCP server
Claude, ChatGPT and Cursor query your analytics with your permissions.
Explore the MCP server
From sign-up to your first event in minutes.
Nothing to install on a server: one HTTP request or one script tag.
- 1
Start a trial and create a project
Pick a plan, add a card in Stripe Checkout and get an API key. Nothing is charged for 7 days.
- 2
Send one request
POST an event from your backend, or add the script tag to your site. Code for 12 languages is in the docs.
- 3
Watch it land
The event appears in the live feed, and from then on in charts, funnels, segments and alerts.
Built for the way your team works
The same events, read by each team for the questions it owns.
- SaaS brandsSign-ups, activation, revenue and retentionLogZuno for SaaS brands
- AgenciesA project per client, reports they can openLogZuno for agencies
- EcommerceCheckout funnels, revenue and repeat buyersLogZuno for ecommerce stores
- Marketing teamsChannels and campaigns counted on real peopleLogZuno for marketing teams
- Growth teamsFrom first visit to activated userLogZuno for growth teams
- Product teamsAdoption, funnels and user profiles, no SQLLogZuno for product teams
- Founders & CMOsThe numbers that run the company, every MondayLogZuno for founders and CMOs
- All solutions
ChatGPT read your pricing page. Your analytics didn't notice.
AI assistants fetch pages from their own servers and run no JavaScript, and the people they send often arrive as Direct. LogZuno reads your server's view, verifies each crawler against its operator's published addresses, and links the visits that follow.
Verified against the lists published by
- OpenAI
- Perplexity
- Anthropic
- Microsoft
- Apple
- DuckDuckGo
- Common Crawl
One HTTP request is an event.
No SDK required. POST JSON from any language, or drop in the browser script for pageviews. The same API takes users, accounts and the numbers your code wants on a dashboard.
- Per batch
- 100 events
- Tested examples
- 12 languages
- Reference
- OpenAPI 3.1
- For AI assistants
- MCP server
curl -X POST https://api.logzuno.app/v1/log \
-H "Authorization: Bearer $LOGZUNO_API_KEY" \
-H "Content-Type: application/json" \
-d '{
"channel": "billing",
"event": "Payment received",
"user_id": "user-123",
"icon": "💳",
"notify": true,
"tags": { "plan": "growth", "amount": 320 }
}'You pay for events. Every feature is on every plan.
Unlimited projects and team members on every plan.
Starter
$17
a month · 50,000 events
GrowthRecommended
$32
a month · 100,000 events
Business
$62
a month · 200,000 events
Enterprise
$99
a month · 500,000 events
Switching from another tool?
Honest comparisons, sourced from each product's own pages, including where the other tool is the better choice.
Questions
What is LogZuno?
LogZuno is an event tracking and product analytics platform that shows what people do in your product and on your website in real time, with alerts, dashboards, web analytics that separate real people from bots, and AI visibility for ChatGPT, Perplexity and Claude.
How much does LogZuno cost?
Four plans: Starter $17 a month for 50,000 events, Growth $32 a month for 100,000 events, Business $62 a month for 200,000 events, Enterprise $99 a month for 500,000 events. Every plan has every feature. Yearly billing costs ten times the monthly price.
Is there a free trial?
Yes: 7 days on any plan, with up to 500 events. A card is required; it is charged when the trial ends unless you cancel, and we email you 3 days before.
Which languages can send events?
Any language that can make an HTTP request. The docs have code for cURL, JavaScript, Node.js, PHP, Python, Ruby, Go, Java, Swift, C, Objective-C and Dart, each tested against the API.
Can I cancel any time?
Yes. Cancel from Billing at any time. Cancel during the 7-day trial and you are never charged; after that, the plan runs to the end of the period you paid for.
What happens if I go over my plan's events?
We email you at 80%, 90% and 100% of your allowance. Past 100%, new events are refused until the next period or until you upgrade; nothing you already sent is deleted.
Do I need a developer to set it up?
For web analytics, no: paste one script tag into your site. Tracking events from your product means adding a line of code where each event happens, so someone who can edit your code does that part.
Can I use LogZuno alongside Google Analytics?
Yes. The LogZuno script and collectors don't interfere with the Google tag. Running both side by side is the quickest way to see how many of your visitors were automated.
Does LogZuno store IP addresses?
No. Visitor IP addresses are used once, when the request arrives, to verify crawlers and count unique visitors, and are never stored.
How is my data kept apart from other customers'?
Each organisation's events live in their own database partitions, analytics queries run with row-level security per organisation and project, and automated tests try every route as a member of another organisation.
Send your first event today.
7 days free on any plan, up to 500 events. Then from $17 a month. Cancel during the trial and you pay nothing.